Project Work 3
Determination of marketing strategies
Available marketing opportunities
Risks and returns
Strengths and opportunities
Strategies to increase resources
Justification of marketing strategies
Marketing performance review strategy
Tactics to implement a marketing strategy
Coordination and monitoring mechanisms
Organization’s projected capabilities and budget
Legal and ethical requirements
Review of tactics
Presentation of the marketing plan
Feedback from stakeholders
Assessment Task 2
This marketing plan is based on the “Tandem” Company that outlines different opportunities in the telecommunications industry. Based on the objectives, goals and mission of the organization, several strategies can be developed in this paper. Identification and analysis of available marketing opportunities can help in establishing distinguished marketing strategies that can be applied in the business to achieve successful opportunities. This marketing plan aims at analyzing suitable marketing strategies, planning the marketing tactics and presenting the marketing in the group.
Marketing strategies are based on the objectives of the organization to target the customers effectively and increase revenue. Tandem is a leading company that works with exceptional customer outcomes to deliver effective service solutions. Different marketing strategies can be identified in the organization based on the available marketing opportunities to promote accessibility and enhancing customer growth in the telecommunication segment. Innovation is a major key in providing telecommunication services. The growth in this sector is increasing day by day that leads to high network speed. Tandem is a construction company but it can take benefit of emerging technology through its telecommunication sector.
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